Starting a guild from scratch is not an easy task but little things are very rewarding once the ball gets rolling. I started a guild on Suramar about 5 months ago, we were originally only Kara and moved into Gruuls, then Mag, and are currently working on SSC and TK with a foot in MH. There are some things that haven’t been mentioned that I would strongly suggest. Your main goal this close to the next expansion is to get a close nit group that work very well together and an established loot system, vent, forums, and ranking so that things post expansion can go smooth and easy for you and your guild so you can be one of the leaders in progression in the expansion.
1. Have a site before you start recruiting.
2. Start with Kara—the badge gear is retardedly amazing for all classes and epic gems or vortex’s can help you open up a guild bank which will also be a must since you're probably over geared for badge loot as a MH/BT raider.
3. Don’t give access to everyone for everything. Be conservative on certain permissions to avoid controversies or overlapping actions.
4. Appoint officers based on their abilities but makes sure they can get along with the rest of the guild so they don’t scare other members away and have regular posts or meeting with them so you all remain on the same page.
5. Don’t bend the rules for your friends, this is the hardest part but you have to have a professional stance as the gm especially if you plan on making your guild a serious progression guild. This especially goes for loot and officer ranks, it will only cause problems if you don’t address this from the start.
6. Make small goals, start out with something really reasonable, like in the first 3 weeks you’re around plan to down Gruul and pull in 5 new members of you guild and get them Kara gear.
7. Set the best example you can. Show up ready, at the stone, ready to go, know all the strats, and bring at least a few repair bots as back ups even if you can’t drop them so that if needed you’re prepared as much as possible.
8. Even though wiping on something you’ve done a thousand times will be ungodly annoying and make you want to gouge your eyes out remember that ppl listen to you and will in many ways copy your attitude so try to stay upbeat and do your job to the best of your ability.
9. One thing that I’ve been doing more lately is handing out specific jobs to certain ppl so that I don’t get burnt out.
10. This last suggestion is probably gonna sound weird but you’ll understand later. Have a toon outside of the guild, don’t tell ppl about it. Log onto it to chill and relax and just break from the guild when you need to, and you will need to.
11. Remember you started the guild for a reason and stay true to that reason. I started TfT to be fair and fun and even when I get jipped for being fair I always stay fair and that makes it fun b/c ppl know and respect us for being fair.
12. Have fun… Drink a lot ;P
I wish you the best of luck and I hope you find it to be rewarding